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How To Select And Benefit From Using A Professional Speaker At Your Conference
If you're considering bringing in a speaker at any point during your next conference, there are a few things to bear in mind that will make the experience more beneficial for everyone, from the conference booker through to each audience member and the bottom line profits of the company. Any public speaker worth his/her fee will see the task as not simply delivering a talk. Those worthy of patronage will also undertake prior research into the client's desired outcomes, industry competition and the current and potential problems faced by that client's business. Only by doing so can the speaker hope to add value and serve the purpose for which he/she was booked. Remember that a speaker...
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Public Speaking: Dynamic Range
I invented the concept of 'Dynamic Range' in public speaking to help you improve your versatility as a business presenter, and to help you pick appropriate audiences for your skill and interest level (Did he say 'pick' my audiences?). Yes, I did say pick your audiences. Some of you may not have this luxury because you must speak as part of your job, but those of you that do, will move up faster in the speaking world. When you are a beginning public speaker it is important for you to experience different types of audiences just FOR the experience. You will find that you enjoy certain types of audiences more than others, and certain types of audiences enjoy you more too. As you climb the...
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The Ten Habits of Highly Effective Speakers
Successful speakers do not do all the right things all the time. They often take risks and risk bombing. But all top speakers take daily action, to move towards their goals with many adjustments. Here are ten ways to be a highly effective speaker. 1. Have a passion for your subject(s). If you don’t care about your topic, who will? Make a list of five topics you love. Choose two and be willing to develop a program you are willing to stay with for at least two years. 2. Be persistent in your quest to be a speaker of excellence. You must be perceived as an expert with expertise. Demonstrate this through your life experiences, research and the way you customize your material for each...
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Speakers: Become an Author without Being a Writer Yourself

Author:
Jeanette Joy Fisher

Speakers will always benefit from having a book to sell at their public events and on their websites. It's one of the most significant things you can do to jumpstart both your career and your earning potential.

Traditional publishing houses buy nine out of every nonfiction books on the basis of a proposal by the author. A proposal generally consists of an introductory letter describing yourself, your book, and how you plan to promote it, as well as a couple sample chapters.

However, if either you don't feel competent enough to write a book or are simply too busy with your speaking engagements to write, you can still create a book to sell at your events. In fact, you have a couple of very good options, depending upon your time and expertise.

First, you could collaborate with someone in your field, which would allow you to partner with a person who is also interested in creating a book, but may be in a similar situation and unable to write their own book for whatever reason. If you collaborate, each of you only needs to write half a book, or you can bounce ideas off each other and create a jointly written book using the ideas you generate.

If you hire a ghostwriter, you'll have a number of options, as well. You could dictate the book, you could put it down in outline form, or you could write a rough draft. A ghostwriter's fees will vary, depending upon expertise, amount of time needed for completion, and the amount of actual writing or rewriting that will be required.

You'll find many ghostwriters to choose from, but make sure to shop around. Ask colleagues and associates for references, and interview several possible ghostwriters before you make a decision. Ask to see samples and ask for references. It's important to know that they can do what they say they can do, because you want your book to be the best it can be. After all, your name will be on the cover, and a large part of your future earnings and reputation will be at stake.

As a speaker, you've got a wealth of information on your chosen topic to share. You also have several special advantages that a large majority of writers don't have. You have a built-in audience that's vitally interested in your material and you have regular venues at which to sell your book to those people who are most likely to buy. Those are tremendous advantages, especially if you choose to approach a traditional mainstream house with your book proposal.

Mainstream publishers love to see proposals from writers who are also public speakers, because they know that those writers will be out there every day, pushing their books to a specifically targeted audience. They also know that public events are one of the most effective ways to sell large quantities of books.

If you're a speaker and you want a book to sell at your events (and you SHOULD, because it's a terrific way to further your career, enhance your credibility, and make more money), don't let the fact that you're not a writer hold you back. You have excellent options available, and a great deal to gain for your time and effort.

Copyright © 2006 Jeanette J. Fisher

Home Staging Expert Jeanette Fisher, author of best-selling real estate investing books, teaches speakers the ten steps to writing a book--FAST! Free Speakers and Authors help: http://www.writertoauthor.com

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The Secrets of "Watchability" for Speakers
"Watchability." Both my spell checker and an online dictionary tell me that "watchability" is not a real word. However, I will continue to use it because, in my opinion, the ability to be watchable may be the single most important trait a speaker can have. This summer, I attended the annual convention of the National Speakers Association. I thought that the kickoff speaker was amazing. However, if you break down his style in purely technical terms, he was awful. He kept moving around the stage, he stepped out of the light and into the audience, he checked his watch while speaking, etc. Despite all that, he had watchability. Something about his delivery and style kept me grossly engaged. Others must have thought so as well - you don't get to open a national speakers convention if people think you're no good. So what is watchability? It is, to be a bit redundant, the characteristic of being watchable. People enjoy watching and listening to you speak. The amazing thing is that if you are watchable, then even if you mess up or if your content or delivery isn't up to snuff, the audience will enjoy it. The ultimate goal, of course, is to have great content and delivery while being amazingly watchable. The challenge is that while content and delivery are easily viewable traits, watchability is abstract. It's easy to watch a speaker and critique how they move, or how they use their facials. You can listen and critique stutters, inflection, pace, and vocal variety. The value of their content is easy to immediately judge. Watchability, however, is like charisma. You can't define a set criteria, but you know it when you see it. I have however, observed a few things that all eminently watchable speakers do: They are themselves. These speakers speak from the heart,...
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Students know no fears at public speaking event
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